I am best recognized for my sharp focus on measurable business results-driven, insights-based brand communications, marketing, and sales strategies using Stanford"s Design Thinking methodology. My consulting approach also leverages principles of neuroscience to shape audience-centric strategy frameworks. I have over two decades of experience in communications, marketing, brand, and business strategy. Prior to setting up A.C.E, I led global 360 communications agencies, Text 100 and WE Communications as their head of India and chief strategist, for close to a total of 20 years.
